Logos and Corporate Identity Client Questionnaire
Logos and Corporate Identity Client Questionnaire
Please Fill Out Form Below
Name
Name
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First
Last
Email
*
Re-Enter Email
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Phone
Phone
*
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Address
Address
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Street Address
Address Line 2
City
State / Province / Region
Postal / Zip Code
Country
United States
United Kingdom
Canada
Australia
Netherlands
France
Germany
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Afghanistan
Albania
Algeria
Andorra
Antigua and Barbuda
Argentina
Armenia
Austria
Azerbaijan
Bahamas
Bahrain
Bangladesh
Barbados
Belarus
Belgium
Belize
Benin
Bermuda
Bhutan
Bolivia
Bosnia and Herzegovina
Botswana
Brazil
Brunei
Bulgaria
Burkina Faso
Burundi
Cambodia
Cameroon
Cape Verde
Cayman Islands
Central African Republic
Chad
Chile
China
Colombia
Comoros
Congo
Costa Rica
Côte d'Ivoire
Croatia
Cuba
Cyprus
Czech Republic
Denmark
Djibouti
Dominica
Dominican Republic
East Timor
Ecuador
Egypt
El Salvador
Equatorial Guinea
Eritrea
Estonia
Ethiopia
Fiji
Finland
Gabon
Gambia
Georgia
Ghana
Gibraltar
Greece
Grenada
Guatemala
Guernsey
Guinea
Guinea-Bissau
Guyana
Haiti
Honduras
Hong Kong
Hungary
Iceland
India
Indonesia
Iran
Iraq
Ireland
Israel
Italy
Jamaica
Japan
Jersey
Jordan
Kazakhstan
Kenya
Kiribati
Kosovo
Kuwait
Kyrgyzstan
Laos
Latvia
Lebanon
Lesotho
Liberia
Libya
Liechtenstein
Lithuania
Luxembourg
Macedonia
Madagascar
Malawi
Malaysia
Maldives
Mali
Malta
Marshall Islands
Mauritania
Mauritius
Mexico
Micronesia
Moldova
Monaco
Mongolia
Montenegro
Morocco
Mozambique
Myanmar
Namibia
Nauru
Nepal
New Zealand
Nicaragua
Niger
Nigeria
Norway
North Korea
Oman
Pakistan
Palau
Palestine
Panama
Papua New Guinea
Paraguay
Peru
Philippines
Poland
Portugal
Puerto Rico
Qatar
Romania
Russia
Rwanda
Saint Kitts and Nevis
Saint Lucia
Saint Vincent and the Grenadines
Samoa
San Marino
Sao Tome and Principe
Saudi Arabia
Senegal
Serbia and Montenegro
Seychelles
Sierra Leone
Singapore
Slovakia
Slovenia
Solomon Islands
Somalia
South Africa
South Korea
Spain
Sri Lanka
Sudan
Suriname
Swaziland
Sweden
Switzerland
Syria
Taiwan
Tajikistan
Tanzania
Thailand
Togo
Tonga
Trinidad and Tobago
Tunisia
Turkey
Turkmenistan
Tuvalu
Uganda
Ukraine
United Arab Emirates
Uruguay
Uzbekistan
Vanuatu
Vatican City
Venezuela
Vietnam
Yemen
Zambia
Zimbabwe
1. What is the name of your company?
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2. How would you describe your services and/or products?
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3. What are the long-term goals of your company?
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4. Is this a new logo, an existing company without a logo, or a logo for re-branding?
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5. Who are your main competitors or products/services/companies in the same general business? Provide addresses to their websites if available.
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6. How are you different from your competitors?
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7. What’s the age range/demographic of your target customer base?
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DESIGN-RELATED QUESTIONS
8. Do you have a tag line? If so, what is it, and would you like it stated with your logo?
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9. Do you have any specific imagery in mind for your logo?
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10. Is there a specific design style you are drawn to or see inspiring the design (i.e. era or styles – 70s, art nouveau, pop art, cartoon, modern, etc)?
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11. Do you have any color preferences, or existing brand colors?
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12. Do you have any colors that you do not wish to use?
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13. What adjectives would best describe your logo?
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14. What feeling or message do you want your logo to convey to those who view it?
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15. How do you prefer your logo to be worded or written out?
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16. How would you like the typography to appear?
Example: script, bold, light, hand drawn, custom lettering
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17. Do you prefer icon-based logo or text-based logo or combination?
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18. Where will your logo be used?
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19. What logos appeal to you and why? What logos or websites have you seen that you like or catch your eye? Provide links and visual examples.
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20. Do you have any preconceived ideas about the design of your logo?
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21. Provide additional details and comments.
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